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  • Talented, creative, enthusiastic designer with over 20 years experience in the visual arts

  • Proven ability to develop design concepts that promote an organization’s branding strategies

  • Experienced in leading branding workshops; strong interpersonal and presentation skills

  • Over 18 years of successfully overseeing and enforcing an organization’s identity standards

  • Excellent understanding of design theory and proficiency with industry-standard design software

HIGHLIGHTS OF QUALIFICATIONS

PROFESSIONAL
EXPERIENCE

TECHNICAL SKILLS

Web Content Management

Digital Asset Management

Indesign CC
Photoshop CC
Illustrator CC
Lightroom CC
Acrobat CC
Microsoft Office
Photography

Photo editing

Senior Graphic Designer 2004–2018

Graphic Designer 2000–2004

University of Hartford, West Hartford, CT 2000–2018

  Major Projects

  • Walt’s Wall and Day in the Life Display: Designed and created materials that supported student engagement and enhanced school spirit with two 20-by-9-foot wall displays of photos for the University of Hartford’s 50th anniversary and President Harrison’s 10-year anniversary

  • Summerterm Illustration Competition: Coordinated annual competition among students to create an engaging illustration for the online Summerterm course catalog, postcard, and advertisements. Directed and guided participating students; collaborated with the Senior Associate Provost and the Dean of University Programs; and helped showcase the work of the Hartford Art School through this dynamic competition from 2001–2017

  • Observer, Alumni Magazine: designed two magazine issues, improving the overall look and matching the University’s brand

  • Designed the New England Association of Schools and Colleges (NEASC) Report of 200 pages for the University following NEASC guidelines and University branding

  • Girls Exploring Technology, Science, and Engineering for Tomorrow (GETSET!) project: Created all marketing materials for this program including logo, program brochure, and advertisement materials and t-shirt

  • Where Futures Take Flight: Designed the biannual magazine that included a donor report along with templates for the training of staff to carry out a consistent look that followed university branding for future issues

  • Hartford Hawks Template: Designed background template for the 2017–2018 athletic season for the Department of Athletics

  • Created Hartford Hawks Women’s Lacrosse Inaugural ticket and team poster

  • Created Special Olympics Eastern Region collateral including logo, credentials, program, and t-shirts

  • Designed brochures for all majors at the Barney School of Business to ensure brand consistency

  Art Directing and Management

  • Oversaw the design consistency for two staff members and students

  • Advised, guided, and mentored a staff member on design of University website ensuring a consistent look across all departments

  • Coordinated and directed photoshoots, edited final photos, and archived the images into a digital asset management database for the alumni magazine and a wide range of University collateral

  Digital Design

  • Collaborated with staff to create mobile phone icons

  • Created online animated gif ads

  • Updated website images for all campus departments using a content management system

  • Designed various digital billboard ads promoting the University

  • Video monitor ads and templates

  Design and Photography

  • Photographed portrait headshots, campus beauty scenes, and classroom action for viewbook, alumni
    magazine, programs, and brochures

  • Photo retouching and editing

  • Organized the digital asset management database for events, headshots, the alumni magazine, and a wide range of collateral for the University

  • Created PowerPoint, electronic letterhead, and InDesign templates for faculty and staff

  • Managed, created, and produced high-level integrated designs including:

Infographics
Mobile icons
Digital billboards

Magazines
Video monitors

Bus and van wraps
Construction scrims

Annual donor reports

Athletic scrims

Retractable banners
Airport displays
Logos/Logotypes
Newsletters
Interior/exterior signage

Navigation signage
Campus maps
Large banner graphics
T-shirts
Backdrops
Tablecloths/runners

Certificates

  Licensing/Branding Regulation

  • Responsible for all logo, branding, and licensing consistency for the whole University

  • Advised and trained University staff on logo and brand compliance

  • Managed all licensing requirements for academic items in University’s campus store

  • Advised outside vendors on use of University logo for print and web

  Training

  • Developed and conducted brand-education training sessions with over a dozen employees and
    freelance designers

  • Trained University staff and students on proper use of InDesign templates for various marketing materials

Additional experience as a desktop publisher, graphic designer, and visual merchandiser

Bachelor of Arts in Visual Arts/Entrepreneurial Studies, Cum Laude, 2012

University of Hartford, West Hartford, CT

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Associate of Arts in Fine Art/Graphic Design, 2001

Middlesex Community College, Middletown, CT

EDUCATION

AWARDS

  • University of Hartford, Outstanding Staff Member Award, 2005

  • Connecticut Art Directors Club, Excellence Award, 2004

  • CASE Design Award for University of Hartford’s Barney School of Business Newsletter, 2003

  • Middlesex Community College, Graphic Designer Award, 2000

PROFESSIONAL ACTIVITIES

  • Middlesex Community College Advisory Board for Fine Arts: Graphic Design, 2001–present

  • Member of University & College Designers Association, 2010–2018

  • Connecticut Art Directors Club (CADC) Volunteer, Board Member, and Treasurer, 1998–2006

  • Co-chaired CADC “Cannes and Clio” event, 2005

COMMUNITY ACTIVITIES

  • Photographer for Special Olympics Eastern Region

  • Volunteered for New England Residential Services; FUNDrive, May and November, 2018

  • Collecting and loading/unloading donations for a major fundraiser for Savers in Meriden, CT

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